KPIs
Seven Mistakes Most People Make When Tracking KPIs
What are the main mistakes marketers make when tracking KPIs? And how to define the right KPIs for your business? Find out more in our article!
The best articles every day.
Performance Marketing
Causal Impact Analysis as a Validation Method
What is Causal Impact Analysis and how does it work? Learn the basics, its importance, and applications in our latest article!
Read moreTips and Tricks
The 14 Marketing Influencers you have to follow
Every Digital Marketer needs to be constantly up to date for the newest digital marketing tactics, methods and news. Social Media channels allow digital marketers to follow and read the latest news and tips in digital marketing just in their news feed either on LinkedIn, Facebook or Twitter. In this post, we have listed marketing […]
KPIs
15 Features your KPI Tool Should Have to Boost Your Efficiency
Modern KPI tools heavily influence the efficiency of a company's performance. In this article, we prepared a checklist of 15 features that your marketing KPI tool should have to boost your efficiency.
KPIs
Five “Must-track” KPIs Every Marketer Should Know
What are the most important marketing KPIs? In this article, we talk about the five marketing KPIs that every digital marketer should track.
Performance Marketing
Performance Marketing: Everything You Need to Know
Nowadays, to be successful it is crucial to have a clear Performance Marketing Strategy. Therefore, we prepared a short guide through this topic for you.
Strategy
How to lead your marketing team efficiently using an agile methodology?
How to make sure you organize your team efficiently even in times of uncertainty? Find out how agile organizational methodologies can be used in marketing.
Get instant access to our
free library of resources
✔ Dozens of templates for data-driven marketeers
✔ Expert tips on how to improve your marketing
✔ Checklists and how-to guides for campaign optimization
✔ Best tools for AI in marketing
✔ Recorded webinars