Meet Nexoya at IAB Forum in Milan 2024

Discover how Vodafone Italy streamlined short- and medium-term budget planning using Nexoya’s AI-driven co-pilot. By predicting and simulating business scenarios, Vodafone optimized real-time budget reallocation across channels, improving sales, ROAS, CPA, and managing saturation effects.

With Nexoya’s AI solution, Vodafone boosted sales by 13%, simplified planning cycles, and enhanced responsiveness to top management. Want to learn how they did it? Register now to hear their success story!

Benetton was able to integrate large amounts of data and manage seasonality and the diverse regional requirements of various markets, incorporating ROAS into their strategies to improve their decision-making across multiple channels. Having over 100 active campaigns on platforms such as Meta, Google Ads, Criteo and others, managing cross-channel marketing was complex and time-consuming. However, by integrating Nexoya’s AI-based automation, they achieved:
   • +6% revenue growth in active channels
   • Significant time savings in budget planning and data analysis
   • Smarter budget allocation for greater profitability
Nexoya has enabled United Colors of Benetton to optimise not only total turnover, but also net sales, leading to significant profit growth and more efficient marketing decisions. Ready to launch the Nexoya AI co-pilot?