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Masterclass Replay – Vodafone’s approach for a AI-driven performance strategy

DMEXCO Marco Emiliano

Agenda

  • * Vodafone’s Story to a AI-driven performance strategy

  • * Co-Pilots for budget planning And simulations

  • * Limits and challenges


    Take your performance marketing to the next level


    Explore how Vodafone Italy has transformed their budget planning using Nexoya’s AI-driven Copilot. Discover how they’re leveraging data to predict business scenarios, dynamically optimize their ad spend, and boost efficiency. Watch the full masterclass now!

    Our Expert

    Emiliano Bozzi is the Head of Digital Marketing & Data Strategy for Vodafone Italy, where he leads the integration of data-driven strategies aimed at making digital marketing efforts more efficient through automation . With extensive experience in MarTech, Emiliano has been a pioneer in Italy and has been instrumental in the transformation of Vodafone’s digital initiatives, driving innovation and achieving measurable and ambitious results.

    FAQ

    • In which language will the Masterclass be held?

      This masterclass is in english.

    • What does Vodafone do?

      Vodafone is a global telecommunications provider connecting people and businesses through mobile, internet, landline, and TV services.

    • How long does this masterclass last?

      The masterclass lasts about 23 minutes.

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